What CFOs Tell Us

Why Modern Finance Teams Choose an ERP Implementation Partner

High-growth finance teams are choosing Campfire when legacy ERPs stop making sense. Here is the pattern we keep seeing.

THE MANUAL CLOSE

Your team is reconciling thousands of transactions by hand that L.A.M. (Campfire's Large Accounting Model) can categorize with 95% accuracy.

THE SHELFWARE TAX

NetSuite CRM, PSA, and Commerce sit dormant in your contract while ARR still lives in a spreadsheet.

THE REV REC WORKAROUND

Revenue recognition for subscription and usage-based billing runs on scripts, side sheets, and tribal knowledge.

THE AI ROADMAP TRAP

Enterprise-grade intelligence should already be doing the work, not sitting in release notes two fiscal years away.

If any of these describe your current close cycle, the platform is not the problem. The fit between your business model and your ERP is.

Book a Free Campfire Fit Assessment

About Campfire

AI-Native ERP For Finance Teams That Cannot Afford To Wait For Legacy Vendors

Campfire is a modern cloud ERP implementation partner built from the ground up for AI. Its core differentiator is L.A.M. (Large Accounting Model), the first proprietary AI model trained exclusively on accounting data, achieving 95%+ accuracy on reconciliations and variance detection.
Founded in 2023 by John Glasgow, Campfire raised $100M+ in 12 weeks (Series A and B combined, 2025) from Accel, Ribbit Capital, Foundation Capital, and Y Combinator. Customers include Replit, PostHog, Decagon, Klarity, TwelveLabs, Flex, Advisor360, and LimaOne (NYSE: MFA), the platform's first confirmed public company partnership.
Campfire's published customer outcomes: 5× faster close cycles, up to 144 days reclaimed annually, and 10× year-over-year revenue growth for the platform itself.

Founded

2023 · San Francisco, CA

Total funding

$100M+ across Series A ($35M) and Series B ($65M), 2025

Investors

Accel · Ribbit Capital · Foundation Capital · Y Combinator

Implementation time

8–12 weeks typical

AI engine

L.A.M. (Large Accounting Model): 95%+ accuracy on reconciliations

AI assistant

Ember AI, a conversational agent powered by Anthropic's Claude

Scale

180+ currencies · unlimited entities · 1,200+ granular permissions

Audit readiness

SOC 1 and SOC 2 certified

Advisor First, Implementer Second

The Honest Answer, Before The Quote

Here are a few areas where Campfire excels

Conversational AI makes financial data accessible to non-finance teams.

Reduced configuration overhead compared to other ERPs.

Streamlined UX that surfaces key reminders (e.g., overdue AP/AR, uncategorized transactions).

Speedy implementation timelines.

Here are a few risks associated with using Campfire

New platform; less battle-tested than legacy ERPs.

Limited flexibility and customization options.

Conversational interface may not suit teams who prefer structured workflows.

Adjacent workflows (e.g., CRM, Billing) may continue to depend entirely on integrations.

Campfire is right for a specific buyer profile. Before we scope anything, we tell you whether you are that buyer.

Get Your Honest Campfire Fit Assessment

What We Deploy

Core Campfire Modules Deployed With Enterprise-Grade Discipline

Core Accounting (Full GL)

Multi-entity chart of accounts, journal entries, consolidation, all L.A.M.-automated

Revenue Automation

ASC 606 compliance, deferred revenue, subscription, and usage-based recognition

Close Management

Built-in checklists, flux analysis, account reconciliation, 5× faster close cycles

Real-Time Reporting

Live dashboards with drill-down to individual transactions, no month-end delays

Transaction Automation (L.A.M.)

Auto-categorization, payment matching, and bank reconciliation at 95%+ accuracy

Ember AI

Conversational GenAI agent: queries financial data in plain English

Multi-Entity & Multi-Currency

Unlimited entities, 180+ currencies, automated consolidation

Enterprise Security

1,200+ granular permissions, SOC 1 & SOC 2 certified, full audit trails

Integrations

100+ native integrations with real-time sync, HubSpot, Salesforce, Stripe, Ramp, Brex

Migration (we lead)

From QuickBooks, NetSuite, Sage Intacct, SAP, historical data, contracts, recognition rules

Our Differentiation

CPA-Led Experts, Campfire-Driven Results

AI-native ERPs are marketed on speed. The marketing is accurate, and it's also incomplete. A 12-week implementation still has to survive SOC 2, your first annual audit, and three years of business change. That's where implementation discipline matters.

Expert-Led Selection & Seamless Setup

Our finance technology specialists guide you through package selection, ensuring you get precisely the right Campfire configuration with transparent pricing and zero surprises.

Migration expertise most boutique AI-Native ERP firms don't have

Migrating from QuickBooks to Campfire is straightforward. Migrating preserves historical transactions, revenue recognition rules, subsidiary structure, and chart of accounts mapping, but the others are not. We do both.

Vendor-neutral honest advice

We're an official Campfire license reselling partner. We also implement other ERPs across enterprise practices. That means we have no structural bias. If Campfire is right for your business, we'll deploy it. If a different platform is the better fit, we'll tell you honestly, even if that's not the call you wanted.

If Campfire is right for your business, we will deploy it. If it is not, we will tell you that — even if it is not the answer you came here looking for.

Talk to a Campfire Advisor

5 ×

Faster close cycles, Campfire customer average across published case studies.

95%+

L.A.M. accuracy on bank reconciliations and variance detection.

8–12

Week's typical Campfire implementation timeline.

144

Days annually reclaimed by finance teams.

Our Process

From Evaluation To Go-Live To Steady-State, In One Relationship

STEP 01:

Evaluate

Is Campfire actually right for your business model? We compare against NetSuite, Rillet, and your current stack and tell you honestly. Zero bias toward implementing.

STEP 02:

Select & Scope

Fit-gap analysis. Migration plan from your current system. Integration architecture for CRM, billing, payment, and HR systems. Data integrity plan for historical transactions.

STEP 03:

Implement

Configuration, data migration, L.A.M. training on your transaction history, Ember AI setup, integrations, user training, and go-live. Scoped against your close calendar.

STEP 04:

Manage

Managed services, admin support, and ongoing optimization as the platform and your business evolve. Monthly retainer, dedicated team.

Step 01 is a comparison, not a pitch. We put Campfire against NetSuite and Rillet, review your current stack, and tell you honestly which one fits. Zero bias toward implementing.

Start With a Free Evaluation Today

Client Outcomes

Trusted Across Every Sector We Serve

Renewed managed services for 5 more years

Biotech, NetSuite + Coupa managed services

Zanovoy consistently demonstrates deep technical expertise and a strong understanding of our operational needs. They don't just maintain our systems, they actively look for ways to enhance performance and streamline workflows. Given the strength of this partnership, we renewed for another five years.

David Pieters

VP, Finance & Corporate Controller, Biotheryx

8-year NetSuite + Coupa partnership

Pharmaceutical group, multi-entity finance

Over eight years managing our NetSuite and Coupa environments, Zanovoy has consistently delivered. Their team is highly responsive, detail-oriented, and brings a practical understanding of finance and IT system alignment, helping us evolve and optimize as our business has grown.

Lana breygina

Senior Finance Systems Manager, Roivant

Spend visibility and procurement control

Midstream energy, Coupa implementation

The Zanovoy team brought strong expertise, clear communication, and a practical approach that kept the project moving efficiently. We now have improved visibility into spend, more streamlined procurement, and better control across our operations.

Brent Worthy

CFO, Clearfork Midstream

Reporting, visibility, and controls in one rollout

Midstream energy, NetSuite implementation

Zanovoy demonstrated a deep understanding of our industry from the outset. The implementation was well-structured, transparent, and professionally executed. Since going live, NetSuite has significantly improved our financial visibility, streamlined reporting, and strengthened internal controls.

Catherine Bain

Chief Accounting Officer, Cardinal Midstream

NetSuite + Planning & Budgeting, delivered

Energy/infrastructure, full finance transformation

Zanovoy brought a high level of expertise and structure to the project, ensuring a smooth and efficient implementation. Their team took the time to understand our financial processes and reporting requirements, which resulted in a solution that was well-aligned with our business needs.

Rodrigo Campos

Corporate Controller, Third Coast

Delivered on an accelerated timeline

Oil & gas, NetSuite implementation

Zanovoy was selected for their deep expertise in oil and gas and their track record on accelerated timelines. From day one, the team demonstrated a strong understanding of our industry and operational requirements. The implementation was executed with precision, organization, and efficiency. Overall the speed of delivery consistently exceeded our expectations

Paweł Rozkrut

CFO, Avenir Energy

Stronger finance operations, continuity across systems

Nonprofit, finance systems and process support

Zanovoy provided technical expertise and strategic guidance across our finance systems and processes. Their team demonstrated a strong understanding of our operational needs and delivered with professionalism, responsiveness, and attention to detail. They remained focused on outcomes — helping us improve efficiency, strengthen our financial operations, and ensure continuity across our systems.

Alpha Conteh

CFO, Center for Reproductive Rights

FAQ

Questions We Get Asked Before Every Engagement

Straight answers. No sales language.

Get In Touch

What makes Zanovoy different from working directly with Campfire or other resellers?

Zanovoy combines licensing authority with hands-on implementation and managed services expertise. Unlike traditional resellers who stop at the sale, we're your strategic partner through selection, deployment, integration, training, and ongoing optimization. Our team blends deep accounting knowledge with technical prowess, ensuring your Campfire platform performs optimally from day one and continues delivering value as your business evolves.

What kind of company is Campfire built for?

Campfire is built for venture-backed SaaS and AI-native companies between roughly $20M and $300M ARR, with multi-entity finance complexity, enterprise permissioning needs, and SOX-readiness expectations. It's a finance-led ERP, the way Workday is HR-led, strong in its core scope, with native integrations into the modern revenue and SaaS stack.

How does migration from QuickBooks, NetSuite, or Sage Intacct work?

Migration is the highest-risk phase of any ERP project. Our process: (1) lock the chart of accounts and entity structure, (2) migrate historical transactions with a full audit trail, (3) re-create revenue recognition rules and subscription logic, (4) parallel-run for one close cycle to validate, and (5) cutover. We have run migrations from QuickBooks, Sage Intacct, and other finance platforms, with playbooks for the common edge cases (deferred revenue, multi-currency consolidation, and intercompany eliminations).

What does L.A.M. actually do day-to-day?

L.A.M. (Large Accounting Model) is Campfire's proprietary AI trained exclusively on accounting data. In practice, it auto-categorizes transactions, matches payments to invoices, reconciles bank accounts at 95%+ accuracy, and flags variances and anomalies before they become audit findings. Your finance team reviews exceptions instead of processing every transaction manually.

Can Campfire handle multi-entity consolidation?

Yes. Campfire supports unlimited entities and 180+ currencies with automated consolidation. The depth is genuinely strong for a modern platform; multiple Campfire customers are running consolidated financials across 5+ subsidiaries. That said, if your business has complex intercompany eliminations, transfer pricing, or tax provisioning requirements typical of enterprise multinational operations, we will stress-test this during evaluation.

What happens after Campfire go-live?

Our managed services practice covers it: help desk, admin support, integration maintenance, new module rollouts, user onboarding for finance team hires, and ongoing optimization as Campfire releases new features. We also handle audit preparation support, including SOC 2 and the first annual audit, which are typically the first real stress tests of any ERP deployment. See our Managed Services page for the full scope.

How is Campfire priced?

Campfire pricing is tiered by entity count, user count, and module selection. We can quote licenses directly, bundled with implementation. Total cost of ownership for a SaaS company in Campfire's ICP, including license, implementation, and three years of managed services, is typically well below the equivalent enterprise ERP deployment. We can model TCO for your specific scope during the fit assessment

Is Campfire enterprise-ready and SOX-ready?

Campfire is SOC 1 Type II and SOC 2 Type II certified and ships with 1,200+ granular permissions designed for SOX-ready segregation of duties. Public-company customers are running audited financials on the platform (LimaOne, NYSE: MFA). For mid-stage tech companies that expect to be SOX-compliant within 18 to 24 months, Campfire is workable. For companies already managing complex SOX environments at scale, the question is whether Campfire's permissions framework matches the specific control requirements your auditors test, which we stress-test in the fit assessment.

What happens to my historical data when I migrate to Campfire?

Historical data preservation is the migration question that matters most. Our standard playbook: full transaction history (typically 3 to 7 years) migrated with audit trail intact, revenue recognition rules and deferred revenue schedules rebuilt, subsidiary structure and intercompany eliminations preserved, and a parallel close cycle run on both systems to be validated. Most Campfire migrations take 8 to 12 weeks.

Official Campfire Implementation Partner Campfire, Deployed With The Discipline Your Auditors Expect